Senior Assistant Director

ADMISSIONS RECRMT SUPV 2 (004512)

UCPath Position ID: 40048693

Position Description History/Status

For Reference ONLY - PeopleAdmin JA Number:

1129422

Approved Date:

6/26/2025 6:27:43 PM

Date Last Edited:

6/26/2025 6:27:37 PM

Last Action Effective Date:

12/1/2021

Organization Details

Business Unit (Location):

LACMP

Organization Code:

7050O

Organization:

ENROLLMENT MANAGEMENT

Division Code:

7600D

Division:

ENROLLMENT MANAGEMENT

Department:

512000 - UNDERGRADUATE ADMISSION

Position Details

UCPath Position Number:

40048693

Position Description ID

166753

UC Payroll Title:

ADMISSIONS RECRMT SUPV 2 (004512)

Business Title:

Senior Assistant Director

Personnel Program

Professional and Support Staff (PSS)

Salary Grade:

Grade 22

Job Code FLSA:

Exempt

Union Code (Collective Bargaining Unit):

99: Non-Represented (PPSM)

Employee Relations Code:

C: Supervisor - Not Confidential

Employee Class (Appt Type):

2 - Staff: Career

Full-Time Equivalent (FTE)

1

SUPERVISION

UCPath Reports to Position Number:

40064518

Reports to Payroll Title:

ADMISSIONS RECRMT SUPV 2

UCPath Department Head Position Number:

40056475

Department Head Payroll Title:

ADMISSIONS RECRMT MGR 3

GENERAL SUPERVISION - Indicates that the incumbent develops procedures for performance of variety of duties; or performs complex duties within established policy guidelines.

4509

Admissions Recruitment Specialist 3

3

4508

Admissions Recruitment Specialist 2

2

POSITION SUMMARY

The Senior Assistant Director of First-Year Recruitment plays a critical role in advancing UCLA's recruitment and enrollment goals. Reporting to and working closely with the Associate Director of Domestic Recruitment, the position involves high-level strategic planning, coordination, collaboration, oversight in the execution of recruitment/yield initiatives. The Sr Asst Dir is responsible for ensuring recruitment efforts are effective and sustainable while being mindful of resources. This position identifies and prioritizes target high schools, analyzing historical enrollment trends, demographic data, growth potential and geographic reach. This position strategically allocates resources with the aim to maximize UCLA's visibility, foster strong relationships and support a diverse and talented applicant pool. The position manages recruitment initiatives at approximately 550 high schools throughout California and nearly 100 schools throughout the US. The position provides leadership, strategic influence, and high-level collaboration while serving as the Admission liaison to the UC Office of the President, UC campuses, UCLA, UCLA Alumni Association and specialty schools representing the university in a variety of efforts. The position provides leadership for and supervision of 5 professional staff, 3 Assistant Directors and 2 Admission Officers. As a key managerial role within Admission, the Sr Asst Dir is responsible for conducting performance evaluations, identifying and supporting professional growth opportunities, and fostering a culture of excellence and accountability. The position also plays a key role in the undergraduate application review process, reviewing approximately 1,600 first-year and 200 transfer applications, and supporting specialized reviews such as supplemental, school-based, waitlist, and appeals. This role ensures the successful completion of application review by direct reports through active supervision, training, and performance monitoring.

Office of Undergraduate Admission supports UCLA student enrollment goals through recruitment, admission, and yield practices consistent with the mission and values of the university. We seek to recruit and enroll high-achieving, talented students from diverse backgrounds from throughout California, the US, and abroad to both benefit from and contribute to one of the leading research universities in the world.

First-year Recruitment

A1. Responsible for developing a recruitment strategic plan for CA and the US that identifies high schools targeted for visits, participation in critical college fairs/conferences, defined partnerships with local area community-based organizations and developing budgets. (E)

A2. This responsibility includes managing and ensuring efficient allocation of resources, both staffing and budget are aligned with institutional enrollment goals. (E)

A3. In addition to managing domestic recruitment, directly responsible for managing multiple assigned territories, including specific high schools in LA County, multiple CA counties and several US States. (E)

A4. In collaboration with UC Office of the President and UC campuses, responsible for participating in committees, workgroups to develop workshops, recruitment programs and managing event staffing plans to align with program needs and attendance. (E)

A5. Represents UCLA at high-visibility engagements with prospective and admitted students, their families, and school counselors, serving as a key institutional representative that communicates information regarding admission policies, application processes, and the university’s academic and student life opportunities. (E)

A6. Serves as the liaison to Alumni Affairs’ Bruin Recruitment Program which is comprised of approximately 100 alum volunteers which represent UCLA at high school college fairs in approximately 75 college fairs throughout the state. (E)

A7. Oversees the planning and coordination of training sessions for alumni volunteers statewide, including the assignment of staff resources and scheduling of publication distribution. Additionally, ensures all efforts are executed efficiently and in alignment with program goals. (E)

40%

Recruitment and Yield Activities

B1. Provides strategic oversight and serves as the supervisor point of contact for the planning, coordination, and successful execution of recruitment events for prospective students and counselors, such as Information Sessions (in person and virtual), Counselor Coffee Chats, Counselor webinars and other recruitment events. (E)

B2. Oversees budget planning, agenda development, and the coordination of speakers drawn from Undergraduate Admission and key campus partners across UCLA. (E)

B2. Works with Admission Administrative staff and UCLA campus administrators to determine and coordinate facility and space requirements for program execution. (E)

B3. Participates in the development of promotional recruitment material, offering feedback throughout the planning process for brochures, PowerPoint presentations and website. (E)

B4. Develops and prepares comprehensive summary reports, conducts data analysis to evaluate effectiveness of initiatives, and provides informed recommendations for strategic improvements and process enhancements. (E)

B5. Provides leadership in coordinating UCLA's participation in large-scale college fairs such as NACAC, both in California and out-of-state. In collaboration with the Associate Director, leads strategic planning and staff assignments to ensure alignment with institutional diversity goals, including geographic and regional representation. Supervises logistics including registration, transportation, publications, and communication strategies to effectively engage a diverse prospective student audience—often exceeding 1,000 attendees per site. Oversees coordination with other UCLA offices and academic departments to ensure unified campus representation and successful event execution. (E)

B6. Coordinate, plan, monitor and assess UA first-year yield receptions (UA hosted Bruin Bound) in California, and at select cities throughout the U.S. Coordinate participation from key UCLA offices e.g. Housing/Residential Life, Financial Aid & Scholarships, Alumni Affairs, undergraduate student panelists and travel via support staff. Monitor budget of approximately $40,000. Work closely with Associate Director, Domestic Recruitment, Senior Managers Deputy Director and Enrollment Management Communications Director to determine publication and presentation needs. (E)

B7. Collaborates with the Senior Assistant Director of Transfer Recruitment to coordinate the involvement of first-year recruitment staff in community college outreach and programming. (E)

B8. Provides cross-training and professional development to ensure freshman recruitment staff are prepared to support transfer recruitment efforts as needed. (E)

B9. Coordinate counselor sessions, secure senior leadership participation, identify high schools that will co-host event, develop communication flow and responsible for registration system. (E)

30%

First-year Selection

C1. Review academic records for admitted students. Evaluate and make recommendations regarding admission offer for those who fail to meet admission provisions. Participate in review of denied freshman requests for reconsideration for admission (E)

C2. Participate in secondary review processes such as FY Supplemental Review, FY Tie-Break Review, School-based, Waitlist and Appeals Reviews and make recommendations for re-evaluation of admission status to Associate Directors. (E)

C3. Read freshman first-year and transfer applications as a participant in the read process. (E)

C4. Participate in first-year review of PPF (Provisional Problems Forms), consider academic changes and updates submitted by admitted students and make recommendations as necessary. (E)

C5. Participate in transcript verification, carefully review transcripts and ensure accuracy of application self-reported academic history section. (E)

C6. Responsible for ensuring that all supervised team members receive comprehensive training and maintain current knowledge of UC and UCLA admission policies and procedures. This includes proactively facilitating ongoing professional development, disseminating policy updates in a timely manner, and implementing quality control measures to ensure staff are equipped to provide accurate, consistent, and policy-aligned guidance to prospective students, families, and counselors. (E)

C7. Serve as resource for team members during the various application reviews and provide guidance as needed. (E)

15%

UA Department and Liaison Responsibilities

D1. Serve as liaison to the UC Office of the President for year-round systemwide initiatives, including recruitment trainings, counselor conferences, and UC-wide events like UC For You and UC For Everyone. Represent UCLA Undergraduate Admission in collaborative UC-wide planning and implementation efforts, ensuring alignment with campus priorities and consistency in messaging and outreach strategies. (E)

D2. Act as the point of contact for UCLA Alumni Affairs to support the coordination, training, and engagement of alumni volunteers in undergraduate recruitment efforts. Oversee volunteer involvement to ensure a consistent and effective representation of UCLA’s values and messaging. (E)

D3. Collaborate with UCLA Parent & Family Programs to facilitate parent involvement in recruitment initiatives. (E)

D4. Participate in the department’s short- and long-term planning processes, contributing to the development of strategic goals, assessment of recruitment effectiveness, and allocation of resources. Support continuous improvement through data-informed recommendations and cross-functional collaboration. (E)

D5. Serve as a key resource in partnership with the Associate Director to support the development and annual updates of freshman recruitment presentations and associated communication materials. Provide oversight and input on content and design of recruitment publications (print and digital), ensuring materials are accurate, compelling, and aligned with university messaging and goals. (E)

10%

Supervision

E1. Provide strategic leadership and direct supervision to recruitment staff, ensuring clarity of roles, accountability for outcomes, and alignment with institutional goals. Foster a collaborative and high-performing team culture through clear expectations and supportive management. (E)

E2. Identify and implement ongoing professional development opportunities to strengthen staff competencies in recruitment and application review. Design and lead training sessions to enhance staff knowledge of admissions policies, institutional priorities, territory management, presentations and best practices. (E)

E3. Lead recruitment, hiring, onboarding, and training processes for new team members. (E)

E4. Conduct regular performance evaluations, provide constructive feedback, conduct disciplinary actions in collaboration with CHR (if applicable), recommend salary actions, and develop individualized growth plans to support staff development and long-term success. (E)

E5. Facilitate regular one-on-one and team meetings to discuss strategic planning, program updates, territory management, and event execution. Use data and staff feedback to assess effectiveness of recruitment initiatives and drive continuous improvement. (E)

5%

•

Performs other duties as assigned.

•

Complies with all policies and standards.

•

Complies with the University of California, Los Angeles (UCLA) Principles of Community.

•

This position description is not intended to be a complete list of all responsibilities, duties or skills required for the job and is subject to review and change at any time, with or without notice, in accordance with the needs of the organization.

QUALIFICATIONS

Master's degree in related field

Preferred

5+ years

Experience in related field and/or supervising staff

Required

Experience working in UC system

Preferred

Demonstrated supervisory skills for training, delegating responsibility, and evaluating performance.

Required

Demonstrated leadership skills to encourage and train staff for programmatic responsibilities.

Required

Working knowledge of post-secondary educational institutions, their academic programs and student affairs/personnel services.

Required

Demonstrated working knowledge of the organizational structure of the Los Angeles Unified School District and other local districts, and California Community College System with regard to such factors as location, student population, and academic programs.

Required

Demonstrated skill in speaking clearly and distinctly using appropriate vocabulary and grammar to obtain and convey information to individuals at various organizational levels.

Required

Demonstrated excellence in interpersonal communication, public speaking, and presentation skills, with a strong commitment to delivering inclusive, customer service–oriented engagement. Proven ability to model and reinforce these communication standards within a team setting, ensuring that supervised staff are equipped to effectively interact with diverse audiences, including prospective students, families, and high school administrators including counselors.

Required

Demonstrated ability to make oral group presentations to explain admission requirements and opportunities to motivate students to higher education.

Required

Demonstrated skill in reading and interpreting written documents in standard English text such as admissions requirements, university policy, and procedural manuals.

Required

Demonstrated proficiency in preparing clear, data-informed reports, proposals, and professional documents using word processing and spreadsheet software, including Microsoft Word and Excel. Skilled in synthesizing complex information, analyzing data sets, and presenting findings in a structured and actionable format to support strategic planning and decision-making.

Required

Demonstrated skill in setting priorities which accurately reflect relative importance of job responsibilities.

Required

Demonstrated ability to establish and maintain cooperative working relationships with other staff members, subordinates, school administrators and officials and representatives.

Required

Demonstrated skills in program planning, including implementation, administration and evaluation for specially targeted students.

Required

Demonstrated skill in interpretation admission guidelines and in analyzing academic and test records to determine applicant eligibility for admission.

Required

Demonstrated analytical skills to evaluate programs, write reports, recommend improvements, changes, and enhancements.

Required

Strong experience in developing and implementing recruitment programs.

Required

SPECIAL REQUIREMENTS AND/OR CONDITIONS OF EMPLOYMENT

Background Check: Continued employment is contingent upon the completion of a satisfactory background investigation.

Live Scan Background Check: A Live Scan background check must be completed prior to the start of employment.

5%

Travel in California and the U.S.

LOCATION AND PHYSICAL, ENVIRONMENTAL, MENTAL (PEM) REQUIREMENTS

Environment and Work Location Information

Environment Type:

Non-Clinical Setting

Location Setting:

Campus

Location:

1147 Murphy Hall

Standing/Walking

X

X

Sitting

X

X

Bending/Stooping

X

Squatting/Kneeling

X

X

Climbing

X

Lifting/Carrying/Push/Pull 0-25 lbs

X

X

Lifting/Carrying/Push/Pull 26-50 lbs

X

Lifting/Carrying/Push/Pull over 50 lbs

X

Physical requirements other

X

Chemicals, dust, gases, or fumes

X

Loud noise levels

X

Marked changes in humidity or temperature

X

X

Microwave/Radiation

X

Operating motor vehicles and/or equipment

X

X

Exposures other

X

Sustained attention and concentration

X

X

Complex problem solving/reasoning

X

X

Ability to organize & prioritize

X

X

Communication skills

X

X

Numerical skills

X

X

Mental demands other

X

X

Other Mental Requirements

If "Mental demands other" was selected above, please explain:

• Critical thinking skills: Ability to analyze information, problem-solve and make sound decisions based on available information and considering potential outcomes

• Cognitive flexibility/adaptability: being open to new ideas and perspectives and willing to adapt to changes/new circumstances/projects

• Creativity/Innovation: thinking outside of the box to generate innovative solutions or ideas

• Conflict resolution: resolving disagreements or conflicts in a constructive manner

• Emotional Intelligence: Understanding and managing one’s emotions as well as effectively navigating interpersonal relationships

X

Classification 3:  Position in which exposure to blood, body fluids or tissues is not part of the position description. The normal routine task involves no exposure to blood, body fluids or tissues and the employee can decline to perform tasks which involve a perceived risk without retribution.