General Manager, Men's Basketball

CONTRACT ADMSTN SUPV 2 (007370)

UCPath Position ID: TBD_941572

Position Description History/Status

Approved Date:

6/24/2026 11:56:04 AM

Date Last Edited:

6/24/2026 11:56:01 AM

Last Action Effective Date:

Organization Details

Business Unit (Location):

LACMP

Organization Code:

6000O

Organization:

INTERCOLLEGIATE ATHLETICS              

Division Code:

5501D

Division:

INTERCOLLEGIATE ATHLETICS              

Department:

374500 - INTERCOLLEGIATE ATHLETICS

Position Details

UCPath Position Number:

TBD_941572

Position Description ID

261010

UC Payroll Title:

CONTRACT ADMSTN SUPV 2 (007370)

Personnel Program

Management and Senior Professional (MSP)

Salary Grade:

Grade 24

Job Code FLSA:

Exempt

Union Code (Collective Bargaining Unit):

99: Non-Represented (PPSM)

Employee Relations Code:

C: Supervisor - Not Confidential

Employee Class (Appt Type):

1 - Staff: Contract

Full-Time Equivalent (FTE)

1

SUPERVISION

UCPath Reports to Position Number:

40181405

Reports to Payroll Title:

HEAD COACH 5

UCPath Department Head Position Number:

40713754

Department Head Payroll Title:

ATH MGR 4 BYA

GENERAL SUPERVISION - Indicates that the incumbent develops procedures for performance of variety of duties; or performs complex duties within established policy guidelines.

4152

ATH PROFL 3

2

POSITION SUMMARY

Under the general supervision of the Men's Basketball Head Coach and Athletics Department leadership, the General Manager of Men's Basketball serves as the senior strategic leader responsible for roster construction, financial planning, NIL and revenue-share strategy, and external partnerships. This position oversees two full-time staff members (Director of Player Development and Recruiting and Director of  Scouting and Strategy) and functions as the primary bridge between basketball operations, compliance, marketing, and third-party NIL partners.

Roster Construction & Financial Strategy

 • Lead multi-year roster construction and retention planning.

 • Assist with scholarship/NIL budget planning to build a sustainable, competitive roster.

 • Oversee NIL, revenue-share, and scholarship budget allocation.

 • Evaluate roster risk, succession planning, and competitive balance.

 • Organize and manage player contracts through a centralized system.

 • Manage internal database and evaluations of current roster, incoming recruits, and potential portal targets.

 • Lead player movement forecasting—eligibility, draft decisions, transfers in/out.

 • Develop target lists in collaboration with the GM and coaching staff based on analytics, team fit, and NIL profile.

30%

NIL, Revenue Share & External Partnerships

 • Serve as primary liaison with NIL third party marketing agencies, agents and brands.

 • Oversee contract negotiations and third-party NIL agreements.

 • Ensure alignment with compliance, legal, and institutional priorities.

 • Serve as primary liaison with agents, advisors, family reps, and NIL deal facilitators.

 • Manage pre-draft and post-season communication pipelines with players' agents.

 • Maintain a relationship network within the college and pro basketball ecosystem.

 • Work with creative/media teams to enhance student-athlete visibility across platforms (social, apparel, appearances).

 • Help develop personalized branding strategies for top players (logos, merch, campaigns, etc.).

 • Collaborate with university marketing and external relations on brand partnerships and licensing.

30%

Leadership & Personnel Oversight

 • Supervise Assistant General Manager and Director of Recruiting & Scouting.

 • Coordinate cross-functional collaboration with compliance, legal, and marketing units.

 • Establish operational standards and performance benchmarks.

20%

Competitive Strategy & Program Advancement

 • Align personnel strategy with Big Ten and NCAA competitive standards.

 • Support postseason planning, player retention, and long-term program growth.

15%

Rules Compliance

 • Comply with all Federal, State, University and Department requirements established pursuant to Title IX, including the mandatory reporting requirements for a “Responsible Employee.”

 • The DIA is governed by the NCAA, Big Ten Conference, Mountain Pacific Sports Federation and University of California System.  The incumbent is required to comply with the applicable rules, regulations and policies of those organizations.

    ◦ Review and retain all rules compliance disseminated by the DIA Compliance office.

    ◦ Report all NCAA and conference violations.

    ◦ Sign the annual NCAA Certification of Compliance form.

    ◦ Complete the Athletically-Related Income form annually.

    ◦ Comply with California State Child Abuse & Neglect Reporting Act (CANRA) Law and adhere to mandatory reporting guidelines.

5%

•

Performs other duties as assigned.

•

Complies with all policies and standards.

•

Complies with the University of California, Los Angeles (UCLA) Principles of Community.

•

This position description is not intended to be a complete list of all responsibilities, duties or skills required for the job and is subject to review and change at any time, with or without notice, in accordance with the needs of the organization.

QUALIFICATIONS

Bachelor’s Degree or equivalent training and experience.

Required

Minimum of five years of recruiting experience as a college coach, scout, or recruiting coordinator.

Required

Driver License

•

Must possess, upon hire, and maintain a valid CA noncommercial Class C License in accordance with the California (CA) Department of Motor Vehicles.

Required

Ability to exercise sound judgment and to handle sensitive and confidential information/material with discretion.

Required

Ability to interact diplomatically with individuals of various social, economic, cultural, and educational backgrounds.

Required

Superior public relations skills, including outstanding interpersonal skills to establish and maintain effective working relationships and correspondence with staff, faculty, media, recruits, visiting coaches, donors, parents and Conference and NCAA officials.

Required

Ability to plan and prioritize assignments and work independently to complete assignments despite various deadlines, competing requirements and changing priorities.

Required

Ability to perform under stress and maintain composure in the face of resistance, indifference or hostility.

Required

Ability to organize and maintain a calendar system.

Required

Working knowledge of contracts and demonstrated budgetary skills.

Required

Working knowledge of University purchasing and accounting policies and procedures.

Preferred

Demonstrate word processing and computer skills to complete assignments with speed and accuracy.

Required

Ability to operate a computer with working knowledge of various computer software systems including: Microsoft Office, JumpForward, Teamworks, Hudl, XOs, Prep Tracker, Page Maker, VISIO and database entry.

Required

Knowledge of University policies and procedures.

Preferred

Knowledge of Conference and NCAA rules and regulations.

Required

SPECIAL REQUIREMENTS AND/OR CONDITIONS OF EMPLOYMENT

Background Check: Continued employment is contingent upon the completion of a satisfactory background investigation.

Live Scan Background Check: A Live Scan background check must be completed prior to the start of employment.

Driving Record: The position is subject to the California DMV "Pull Notice System" and continued employment is contingent upon proof of a satisfactory driving record.

CANRA: The position is designated as a mandatory reporter under CANRA. The employee must sign the "Statement Acknowledging Requirement to Report Child Abuse".

10%

Ability to travel for position duties and tasks as needed.

Ability to work odd hours, nights, weekends and holidays as needed.

Required

LOCATION AND PHYSICAL, ENVIRONMENTAL, MENTAL (PEM) REQUIREMENTS

Environment and Work Location Information

Environment Type:

Non-Clinical Setting

Location Setting:

Campus

Location:

JD Morgan Center, Los Angeles, CA 90095

Standing/Walking

X

X

Sitting

X

X

Bending/Stooping

X

X

Squatting/Kneeling

X

X

Climbing

X

X

Lifting/Carrying/Push/Pull 0-25 lbs

X

X

Lifting/Carrying/Push/Pull 26-50 lbs

X

X

Lifting/Carrying/Push/Pull over 50 lbs

X

X

Physical requirements other

X

Chemicals, dust, gases, or fumes

X

Loud noise levels

X

X

Marked changes in humidity or temperature

X

X

Microwave/Radiation

X

Operating motor vehicles and/or equipment

X

Exposures other

X

Sustained attention and concentration

X

X

Complex problem solving/reasoning

X

X

Ability to organize & prioritize

X

X

Communication skills

X

X

Numerical skills

X

X

Mental demands other

X

X

Classification 3:  Position in which exposure to blood, body fluids or tissues is not part of the position description. The normal routine task involves no exposure to blood, body fluids or tissues and the employee can decline to perform tasks which involve a perceived risk without retribution.